Entertainment / Literature / Audience: The person(s) reading a text, listening to a speaker, or observing a performance.
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Technology / Television (TV) / Audience Duplication: The extent to which the audience of one station is exposed to that of another. MORE
Technology / Television (TV) / Target Audience: The audience most desired by advertisers in terms of potential product/service usage and revenue potential. MORE
Entertainment / Literature / Implied Audience: The 'you' a writer or poet refers to or implies when creating a dramatic monologue. This implied audience might be (but is not necessarily) the reader of the poem, or it might be the vague outline or MORE
Technology / Television (TV) / Audience Composition: The distribution of a station's audiences by demographic group. MORE
Technology / Television (TV) / Average Audience (AA): A widely used rating term, expressed as a percentage, to reflect viewing to the average minute of a program or time period. It is an average of the audience at minute 1, 2, 3, etc. As such, it serves MORE
Technology / Television (TV) / Cumulative Audience (Cume): It is the total non-duplicated audience for one or a series of telecasts, programs, messages, or time-periods. It is expressed as a percentage of a given universe. A household or person is counted onc MORE