Entertainment / Literature / Kleos: (Greek, 'What others hear about you') Renown, honor, glory, and fair reputation achieved through great deeds--especially battle but to a lesser extent in Olympic games, poetry contests, and literature. The Greeks thought of kleos as something transferred from a father to a son, and the son would inherit the duty for carrying on and building upon the 'glory' of the father. In Greek literature, kleos becomes a predominant concern of epic heroes like Achilles, who must choose between achieving kleos but dying in battle, or having a long and happy life but having his name fade after a few generations. See also fame/shame culture.
Search Google for Kleos: